

AI won’t save your strategy, but ruthless focus will. I cut through strategic noise so leaders move faster.
Big tech projects drift. Transformations stall. Everyone acts busy while risk silently mounts. Most initiatives don’t fail because of technology. They fail because of the thinking behind it.
I'm the strategic thinking partner you call when the stakes are high, the path is unclear, or the project is already off track. Together, we untangle messy projects, see risks three moves ahead, and make high-stakes decisions with confidence.
The result: leaders move from overwhelmed to confident, from messy to predictable, and from risk to results. They make bold decisions faster, avoid costly missteps, and finally feel in control.About Praveen Puri
Praveen Puri cuts through strategic noise so leaders move faster. He's the strategic thinking partner you call when the stakes are high, the path is unclear, or the project is already off track. Praveen has more than 30 years of experience building teams, processes, and strategies for increasing business and customer value.
Career Highlights:
● President, Puri Consulting LLC
● Founder & CEO, ListWeasel.com
● Employee #7 & Head of Product Management, ELCEDE Inc.
● Helped develop the Chicago Board of Trade's Project A trading platform and the first online banking systems at Bank of America
● One of the few Motorola employees awarded at both the Cellular Infrastructure Group and General Systems Sector levels for simplifying change management for the EMX 2500 cellular switching project
● Inducted into the Million Dollar Consultant® Hall of Fame, 2018My clients include: Motorola, American Drug Stores, AT&T, CNA Insurance, United Airlines, Bank of America, and The Chicago Board of Trade.
"Praveen is able to perceive complex situations and come up with effective solutions. He is able to understand what has already been developed and how to best use those parts or concepts to come up with a better system."
Lou Horner
Vice President
Bank of America
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"Praveen has great diagnostic skills and experience. He identified our issues in one day and offered solutions."
Deepa Malhotra, MS, CPC
President
HERS, Inc.
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"Praveen provided great consulting expertise during the implementation of CNA's new MAXIMIS investment accounting system. This project replaced CNA's existing OSCARS investment accounting system. I was very pleased with Praveen's skills, efficiency and work quality."
Jeff Wincentsen, CPA, CMA, FLMI
Sr. Business Analyst
CNA Insurance
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"I really liked your idea to make 'simplicity' your central theme. Nowadays everything becomes so complicated, in most cases for no good reason. People forget things can actually be simple, hope you can educate as many as possible."
Sergiu Marchidan
Information Technology and Services
Zurich, Switzerland
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"Praveen and I would talk about how often the most complicated issues come down to a simple cause. I have learned so much from Praveen, I could write a book on it. I would say that his technical and life knowledge have fueled my career in the last 7 years. His books and blogs are worth reading. He is full of great knowledge."
Kathleen Kollasch
Vice President, Team Manager
Bank of America Merrill Lynch, Tampa, FL
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"I am constantly amazed how articulate and insightful you are...I hope you are exploiting this strength of yours, and sharing your insights with your clients and target audience."
Jeffrey Scott
President, Jeffrey Scott Consulting, Inc.
www.JeffreyScott.biz
Trumbull, CT
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"Praveen is a unique, bright individual that always brings new and innovative ideas to his profession. He relies on honor, dedication, and hard work to make any business or individual a success."
Marc Karlin
Staff Accountant at The GFS Group
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"Praveen is very skilled at strategically using technology to solve business issues. He is also enjoyable to work with, and freely shares knowledge and helps others."
Dinia Mack
Vice President & Sr. Consultant
Bank of America - Merrill Lynch
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"We really appreciate your efforts in developing and presenting several ideas for improving our great resort."
Matthew Fernrez
Director of Front Office
Surf & Sand Resort
Case Studies
Success Story: Fintech AI Triumph
A fintech CIO faced a $5M AI project stalled by scope creep.
Using CLOUD, we phased the rollout, aligned with business goals, streamlined processes, simplified interfaces, and clarified decisions.
As a result, the client saved $400K and cut timelines by 20%.
Miscommunication Between Teams
At a large company, two teams located in separate countries were tasked with rewriting a critical software application.
After six months of work, it was discovered that, due to miscommunication, the two parts of the application would not interface with each other.
With only three weeks left, I was called in. I led a small agile team that created a simple third layer of software that could translate back and forth, without compromising system performance.
As a result of my intervention, the application was able to go live on schedule.
Faster Project Development
A manufacturing company had a cumbersome process for managing projects.
I advised them on streamlining the process.
The result was that project development times were reduced by 35%.
Coaching For Performance
A newly promoted senior technology leader felt overwhelmed by her new responsibilities.
I was brought in to coach her for performance and success.
I helped her identify her group's customers, and how to focus on creating and providing value to them, while reducing non-essential tasks.
As a result, she and her team enjoyed a 40% increase in productivity.
Existing Application To New Users
A bank wanted to increase its foreign currency business among a certain class of advanced financial institutions.
To meet the clients' needs, I helped the bank re-design an existing foreign currency product by adding additional features.
The result was a faster time-to-market than rivals developing brand-new products, thus capturing significant market share.
Correct Market Strategy
A telecom firm was losing market share in a critical market.
I helped them develop a high level product design strategy that allowed them to jump ahead of both their existing product, as well as their competitors, in terms of features and values.
The result was a 33% increase in market share.
Interfacing With Laser System
A U.S. manufacturer bought an industrial laser cutting system to increase their efficiency, but had problems integrating it with their existing manufacturing systems.
I helped them develop a fast, reliable software solution that allowed real-time interoperability between the laser and their manufacturing systems.
The result was a 45% productivity increase in 18 months.
Automated Pricing While Allowing Human Intervention To Reduce Market Risk
A major bank needed to provide automated foreign currency quotes, but they also needed to control risk during volatile markets and among exotic, lightly traded currencies.
I advised them in developing a solution where, for each particular currency, a tolerance range could be specified. If prices fluctuated outside of this range, the automated quotes would be routed to traders' desktops, where they could be overridden to guard against market risk.
The result was that over 90% of transactions were handled automatically, while human traders intervened when necessary. The bank reduced its market risk - without sacrificing performance.
Implementing this pricing solution involved working with groups across the organization, and rolling out new software to trading desktops in New York, Los Angeles, London, and Singapore.
Small Manufacturer on Brink of Bankruptcy
A small manufacturing company was on the verge of bankruptcy. Their manufacturing system continually broke down and they could not diagnose the cause.
I helped them analyze work flow and find the points of failure. We identified ways to streamline the process and make it more robust.
The result was that downtime was reduced 75%.
Articles, Interviews, And Publications
Alan Weiss Blog
iMeet Central
Zip Recruiter
YP Solutions
The Connection
mrc's Cup of Joe Blog
Fox Business
The Fiscal Times
Ask Wendy - The Query Queen
Interview With Mitchell Levy on Thought Leader Live!
Praveen Puri Interview in VoyageChicago Magazine
Change. Grow. Win (on LinkedIn)
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